How Music Beats Cancer Launched a Major Gifts Program and Raised $400K in Year One
About the Company
Music Beats Cancer is a nonprofit that harnesses the power of independent music artists to support the advancement of cancer-fighting solutions. Through music-driven fundraising campaigns, the organization connects donors with emerging cancer technologies that lack access to traditional funding.
The Challenge
Starting a major gift program from scratch. With just the Executive Director managing all fundraising, the organization needed to identify its constituencies, reach out to them, begin meaningful conversations, and develop relationships—while also building a robust pipeline of potential major donors.
The Solution
Philanthropy Systems partnered with Music Beats Cancer to:
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Identify multiple key constituencies, including cancer foundations and investors-turned-philanthropists.
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Support initial outreach and first conversations with prospects.
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Guide relationship development through structured moves management and cultivation strategies.
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Build and manage a robust major gifts pipeline.
Results
Identified multiple constituencies, built a strong donor pipeline, and secured close to $400k in the first year of collaboration.
Unlock Sustainable Giving Growth
Philanthropy Systems helps you raise more, engage donors, and build a lasting major gifts program. Book your consultation today and start growing your fundraising impact.