How SNJM Unified Regional Fundraising to Increase Average Gifts by 17%
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About the Company
The Sisters of the Holy Name of Jesus and Mary (SNJM) is a congregation of Catholic women dedicated to the full development of the human person through education, social justice, and the arts. With ministries and fundraising teams across Oregon and California, the organization works to serve communities with compassion and purpose.
The Challenge
Fundraising across regions was uncoordinated: each fundraiser worked independently, resulting in inconsistent messaging, missed shared cultivation opportunities, and lost potential revenue.
The Solution
Philanthropy Systems worked with SNJM to:
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Introduce a shared major gifts framework with common processes, language, metrics, verified KPIs, and forecastable goals.
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Implement centralized donor tracking, reporting, and prospect management for all frontline fundraising staff.
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Deliver training to regional fundraisers and leadership on unified cultivation and stewardship.
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Establish regular cross-regional coordination to share best practices and align strategy.
Results
In the first year, helped “jump start” a stalled “mini-campaign” (brought in the last $350k of a $1.5M campaign), bringing in several major gifts to meet the goal. Average donations from frontline fundraising staff’s donors increased by about 17%.
Unlock Sustainable Giving Growth
Philanthropy Systems helps you raise more, engage donors, and build a lasting major gifts program. Book your consultation today and start growing your fundraising impact.