Fundraising Role Clarity Series: The Role of the Board Member

In this video, I discuss the crucial role of board members in major gift fundraising and how to enhance their engagement. I emphasize the importance of training board members to understand the donor journey and their responsibilities in the fundraising process. I also outline key do's and don'ts for working with board members, including the need for common processes and metrics. Please take a moment to reflect on how we can better involve our board members in our fundraising efforts.